The Addition Machine
Dismantling the transactional illusions of modern life, from cold-call centers to the pursuit of excess.
Unwittingly - or at the very least unwillingly - I found myself sitting in the belly of the beast. I remember it well. I can still hear the sound of the gears grinding away and the screams of the vile machine lurching forward—inexorably pulling me toward the intersection of futility and oblivion.
The Addition Machine.
I’ve known it most of my life, in its myriad permutations and disguises. And its seductions—oh, the seductions. You know the Machine as well, although that's not what you call it.
On this particular day, the Machine looked like a Merchant Services call center. It was day one of the assignment.
I reported for duty fully aware of what the beast had in store; I’d been here before, and I could already feel a low hum of desperation. I could smell the fear coming off my newly minted co-workers as well.
Fresh off three days of "training," script in hand, I stood ready to face a grueling seven hours: 250 manual cold calls to exhausted small business owners just back from weekend kid's parties, driving ranges, and tweaking GoDaddy websites to perfect their marketing funnels.
The Addition Machine was ready. But were these small business owners? I was about find out.
I was nine calls into the morning lead sheet. The first eight gatekeepers perfunctorily slammed down their receivers, acting in unison - an elite, invisible Praetorian Guard against unsolicited pitches.
Ever feel like you need a strong dose of humility?
Make a few cold sales calls to your local plumbers, hair salons and mobile pet groomers. And don’t worry, it’ll be quick.
All you have to say is: "Good morning, I’m [insert freshly fabricated first name] with Merchant Services."
And if you’re really into self-flagellation, do it another 250 times for the pure thrill of the chase.
Because this is what The Addition Machine demands. It is a voracious Bonfire of the Vanities, fueled by the delusion that more is always better, that every interaction is a transaction, and that a man's life consists in the abundance of his possessions.
In that windowless room, a $9.99 headset strapped to my skull, I wasn't just selling payment processing. I was a low-ranking cog in a spiritually bankrupt apparatus designed to strip-mine the local economy for pennies, all while chasing a mirage of personal wealth. I was trapped in the math of addition.
My fully-anticipated call center debacle was a stark reminder of a cold truth I already knew. And that's when I realized I needed to find a machine that subtracts.
Life Before The Machine
It was 1975, and I was six. Our neighborhood stood on the edge of the North Texas blackland prairie - before it was swallowed whole by The Addition Machine.
Year after year, street by street, the plowed black clay surrendered without a fight to dozens, then hundreds, then thousands of tract homes, convenience stores, lube shops and pastel-hued day care centers.
But I have a crystalline memory of that day, that field and that sky.
It was June, and the blackland clay spread out to the horizon where it kissed the sky’s azure dome. Half a mile out sat a barn—a singular, lonely structure, sagging and rotting, long forgotten by the deceased farmer who had framed it with his own calloused hands.
Why that specific moment? I can't say. But that June day, that failing barn, and that furrowed field became my permanent spiritual tattoos.
I tried for decades to explain it, to convey its weight—first to friends and family, and eventually to confused counselors and therapists.
Vacant stares, all.
They looked for trauma in a memory that was actually a triumph. They couldn’t see that the rotting barn was a holy place precisely because it was empty.
It wanted nothing from me. It had no pitch, no product, no promise of personal riches. It was a structure quietly surrendering back to the earth, existing in perfect, unmediated harmony with the soil and the sky.
It was a pure interface with God, entirely devoid of the hurdy-gurdy of modern life and the deafening signal interference that clogs our spiritual channels.
For fifty years, through every turbulent season and trying year, that image has been the silent, imperturbable anchor of my life.
Long before I knew what the Addition Machine was—and long before I suffered the devastating consequences of trying to outrun it—my soul already knew its true language.
I didn’t want to accumulate. I wanted to reduce. I wanted to slash away the excess words, the material clutter, and the spiritual noise until only the core meaning remained.
Dismantling the Apparatus
Which brings me to you, reading this now.
This site is not a lifestyle blog, and it is not a sterile guide to aesthetic minimalism. It is a demolition site.
Are you tired of the Addition Machine? Do you feel a heavy, deep-seated urge to drop the hustle and start subtracting? Are you weary of the relentless friction standing between you and a pure relationship with the Author?
The Subtraction Machine exists to help us systematically dismantle the spiritually bankrupt apparatus we’ve been forced to live in.
We are going to erase the noise. We are going to strip away the illusions.
Welcome to the machine that subtracts. Let’s get back to the field. We have work to do.
And now, the ultimate irony: a call-to-action on a site dedicated to subtraction. The Addition Machine never really lets us go, does it? If you want to systematically dismantle the noise with me, join the movement below. Let’s subtract together.
Need to clear the noise out of your own organization’s copy? You can hire my pen or sponsor this independent space here.



A lovely and jarring intro, if I do say so myself.